In a career spanning five decades, David Falk set the market for how all future sports stars would be compensated. His family's generosity has endowed Falk College at Syracuse University and the Falk Academy for Management and Entrepreneurship at George Washington University Law School. This biographical documentary is narrated by Newhouse alumna, Mike Tirico ‘88, ESPN play-by-play commentator. Original music was composed for the film by William DiCosimo, assistant professor in the Setnor School of Music. Written, produced and directed by Falk sport management professor of practice, Dennis Deninger. Learn more about the Syracuse University Falk College at: falk.syr.edu Learn more about Dennis Deninger at: falk.syr.edu/Faculty/DeningerDennis.aspx